The guidelines for selecting an appropriate LLP name are enumerated in Rule 18 of Chapter IV of LLP Rules 2009.
While selecting an appropriate LLP name, the following should be considered:
An LLP name should not be generic. Since the LLP registration comes under the jurisdiction of the Central Government, the name selected should be unique and should not replicate the name of any other entity registered with MCA.
An LLP name should not replicate a Trademark, Copyrights or any other intellectual property registered already. The name selected should not infringe any intellectual property rights.
An LLP name may or may not be in consensus with the main object or activity of the LLP. Though it's not a statutory requirement, but adding an objective to their name will increase the probability to get approval for the name.
An LLP name should mandatorily end with the abbreviation 'LLP'.